Oh how the acronyms flow from software/website companies, however, none seems to flow more today than SEO (Search Engine Optimization)

Question: What exactly is search engine optimization?

Answer: Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” search results for targeted keywords. SEO can also target different kinds of searches, including image search, local search, and industry-specific vertical search engines.

First, I want to address the “snake oil” salesmen boasting to be SEO experts and guaranteeing page ranking and traffic results. ecarlist sees these claims everyday in un-solicited emails and from our clients that have (more…)