More on the 5th Digital Dealer Conference
By Len Critcher - eCarList President & CEO
Posted on September 22, 2008 at 10:19 am

Again, the 5th Digital Dealer Conference (Grapevine, Texas on October 6-8, 2008) is coming up, and from what we’ve been told - tickets are selling fast.  There couldn’t be a better time to address your current digital directives.  If you would like to meet with ecarlist, of course we have a booth, and I will be available the entire show for appointments and discussions with current clients and those interested in ecarlist.

Here is are some topics of my speaking session titled - One Internet Salesperson: One Year - 1,000 Cars

  • Knowing where and how to efficiently market your vehicles online - Managing eBay vs. “retail site” Internet sales channels
  • Building a trusted online brand - Distinguishing your product through superior vehicle photography, proper online imaging, and rich vehicle descriptions.
  • Holding gross profit in an online market with transparent pricing
  • Managing your Internet dealership/department staff and resources – When and how to effectively outsource services
  • Online Customer Relationship Management - Getting repeat business and generating customer referrals
  • Sourcing vehicles beyond the auction and the science of vehicle recon
  • The real differences in selling online vs. in-person - Closing deals with digital customers who are not in front of you

Here is a link to the Digital Dealer press release on  speaking engagement at the show:

One Internet salesperson: One year – 1,000 cars