More articles by Len Critcher

Len Critcher

Chief Product Officer

Prior to founding eCarList, the spark for today's eCarList platform was born as Len leveraged his background in marketing and technology to establish one of the first internet focused dealerships in the country.

TrueTarget Mobile v2.0 Now Available!

What’s New for v2? • New data sources • Kelley Blue Book • Galves • MMR Mobile Link • Inventory & appraisal thumbnails • Graph improvements

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TrueTarget “online edition” is LIVE!

This morning, eCarList released our most significant and groundbreaking upgrade to date. TrueTarget is now available inside every eCarList software account. Recently, we announced the release of our TrueTarget Mobile application.  The app has been extraordinarily received by the auto… Continue reading

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The Awards Keep Coming

This awards season, eCarList has been recognized by numerous prestigious organizations including the Automotive Website Awards, the Driving Sales Innovation Cup, the International ECHO Awards, the Web Marketing Association WebAward and International Academy of Visual Arts Communicator Awards. On October… Continue reading

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TrueTarget Mobile version 1.1 is available!

What’s New In This Version? Improved VIN Scanner AutoCheck account integration More AuctionNet data Filter AuctionNet comparables by region Sort comparables by Price, Mileage, and Distance Dealer Groups can now filter inventory by individual store You can download the new… Continue reading

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TrueTarget™ Mobile is here.

Sometimes it’s difficult to take a step back and evaluate your progress when you’ve been hammering away for so long.  Our growth over the past few years has been nothing short of astounding thanks to our tremendous staff and our… Continue reading

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The surprising truth about what motivates us.

This is an incredible video that was a re-edit with great graphics of a presentation/lecture adapted from Dan Pink’s talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace.  Great watch… Continue reading

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IE6 – I do not love you anymore!

Internet Explorer 6 will be nine years old this fall.  It was released a few weeks before 9/11. Released before Google was the #1 search engine. In use before Google Maps, Google Analytics and even Gmail.  It came out before the… Continue reading

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Never Listen To Your Customers

I recently read a post by Mark Cuban entitled “Why You Should NEVER Listen To Your Customers”.  It was a fascinating read that really got me thinking.  Specifically how eCarList was formed and what separates our corporate culture and philosophies… Continue reading

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eBay fee changes begin today

This is a reminder that the new fee changes go into effect today! Anything that is listed starting this morning will have a new insertion fee of $50 instead of the previous $20.  This also means that the final value… Continue reading

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5 Helpful “KEYS” to Listing a Vehicle on eBay Motors

eBay Motors is still one of the best sources for quality, low cost leads for dealers today.  Using a few proven elements will increase your chances of moving your vehicle faster and for more profit! 1) USE THE SUBTITLE This… Continue reading

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