Again, the 5th Digital Dealer Conference (Grapevine, Texas on October 6-8, 2008) is coming up, and from what we’ve been told – tickets are selling fast. There couldn’t be a better time to address your current digital directives. If you would like to meet with ecarlist, of course we have a booth, and I will be available the entire show for appointments and discussions with current clients and those interested in ecarlist.
Here is are some topics of my speaking session titled – One Internet Salesperson: One Year – 1,000 Cars
- Knowing where and how to efficiently market your vehicles online – Managing eBay vs. “retail site” Internet sales channels
- Building a trusted online brand – Distinguishing your product through superior vehicle photography, proper online imaging, and rich vehicle descriptions.
- Holding gross profit in an online market with transparent pricing
- Managing your Internet dealership/department staff and resources – When and how to effectively outsource services
- Online Customer Relationship Management – Getting repeat business and generating customer referrals
- Sourcing vehicles beyond the auction and the science of vehicle recon
- The real differences in selling online vs. in-person – Closing deals with digital customers who are not in front of you
Here is a link to the Digital Dealer press release on speaking engagement at the show:
