Choosing the right listing style on eBay Motors makes a difference, but which one is right for you? Our eBay Performance Consultants break down each type’s unique positives and negatives to help you determine your priorities and maximize profit.
Fixed Price / Buy It Now
Pros: Quick sale possibility / Buyer is guaranteed car
Cons: No leads generated / Buyers may not be interested if price is too high
Fixed Price / Buy It Now with Best Offer
Pros: Buyer can make offer / Some leads generated
Cons: Few offers may come if price is too high / Buyer can make low offer
Auction with Reserve
Pros: High volume of leads generated with low starting price
Cons: Vehicle may not sell if leads aren’t called
Auction with No Reserve
Pros: Highest volume of leads generated with low starting price
Cons: Vehicle could sell for less than desired with low number of bids
Auction with Buy it Now
Pros: High volume of leads with low start price / Buyer can end auction with Buy It Now
Cons: Less Bids / Leads if Buy It Now is too high
Classified
Pros: Ability to market all inventory / Listings automatically started and ended
Cons: Vehicles only listed for buyers within 200 mile radius
Classified with Make an offer
Pros: Ability to market all inventory / Listings automatically started and ended / Buyer can make an offer
Cons: Vehicles only listed for buyers within 200 mile radius
Before listing a vehicle on eBay Motors, think strategically about which auction style is right for you. To learn more about what Dealertrack can do for you on eBay, please feel free to contact the team.
eBay@dealertrack.com
855.656.6501
